We're daily/nightly riders. That's an idea we rally around. It's one we refer to when making decisions as a company. We build bikes and curate products to that end.
Our latest addition is a reflective sock. And no, we don't think saying "daily/nightly" and then showing you reflective socks is profound. It's not. They're just socks. But they're socks that feel great to ride in and they're made tough to last.
The cool thing about these socks - other than the obvious reflective details - is the fit. They're designed for active movement, so they're foot specific and really snug. They don't move around at all on the foot so however you pedal, the socks stay in place.
So they're daily/nightly socks. We think that matters and we wouldn't offer less.
They come in two patterns, in two lengths. Check them out here.