The Latest and Greatest Colors and Customization

The last month has been a pretty wet and cold month in San Francisco and that puts a damper on the bike riding. Most of my friends purchased some removable fenders and the pleasure riding to Tiburon and Sausalito has been limited. With our extra time, we were able to do an update to the Mission Bicycle ordering process and are pleased to offer several new customization options with a few new colors and an improved order form.

We now allow our customers to customize their chain color (silver, red, black, pink, purple, white, or blue), their hub color (silver. black, blue, red, white, yellow), or their headset color (silver, black, blue, yellow, green, or red). These color combinations - when done in conjunction with the existing frame, wheelset, handlebar tape, and tires color options - will make even more colorful and rad bicycles. I am now rocking a wonderful purple chain on my bicycle.

We also improved our ordering process to include the new options and allow customers a little bit better idea what kind of color combinations they are picking. Using the wonderful Jquery Plugin for customized color picking we were able to manage our colors using our inventory management system and allow users a colorful and obvious way to select what color they want. Behold:

Next on the agenda - a new site design for www.missionbicycle.com and another round of the improved order form!